Thursday, February 02, 2006

The Most Rapid Adoption Of ANY Technology In History

Evil Clown Taken Aback By Intelligent Podcast About Blogging

As a blogger, marketer and Evil Clown I was particularly delighted with this intelligent and in depth interview.

Episode 11: Shel Israel discusses his and Robert Scoble's 2005 book, "Naked Conversations".

Learn about:
Deuced
Astro Turfed
Who shouldn't Blog
Google and Microsoft Help China Repress Its People
And more

I have listened to all the shows in order and have been well pleased by the Quality of the conversations.

The Podcast: The Invisible Hand Podcast

The Blog:
Invisible Handwriting: A podcaster's blog
The companion blog to "The Invisible Hand Podcast" and "The Invisible Finger Podcast" traces my efforts to make a living in business podcasting.

Naked Conversations by Robert Scoble, Shel Israel

Robert Scoble helps run Microsoft’s Channel 9 Web site. He began his blog in 2000 and now has more than 3.5 million readers every year. Scoble’s blog has earned acclaim in Fortune magazine, Fast Company, and The Economist.

An Excerpt from Naked Conversations:

Bloggings's Six Pillars: There are six key differences between blogging and any other communications channel. You can find any of them elsewhere. These are the Six Pillars of Blogging:

1.Publishable. Anyone can publish a blog. You can do it cheaply and post often. Each posting is instantly available worldwide.

2.Findable. Through search engines, people will find blogs by subject, by author, or both. The more you post, the more findable you become.

3.Social. The blogosphere is one big conversation. Interesting topical conversations move from site to site, linking to each other. Through blogs, people with shared interests build relationships unrestricted by geographic borders.

4.Viral. Information often spreads faster through blogs than via a news service. No form of viral marketing matches the speed and efficiency of a blog.

5.Syndicatable. By clicking on an icon, you can get free "home delivery" of RSS- enabled blogs into your e-mail software. RSS lets you know when a blog you subscribe to is updated, saving you search time. This process is considerably more efficient than the last- generation method of visiting one page of one web site at a time looking for changes.

6.Linkable. Because each blog can link to all others, every blogger has access to the tens of millions of people who visit the blogosphere every day.

You can find each of these elements elsewhere. None is, in itself, all that remarkable. But in final assembly, they are the benefits of the most powerful two-way Internet communications tool so far developed.


  • Litotes The Clown



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